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forSales | Arena

Written by forSales EN | Feb 6, 2025 9:12:09 AM
 
Since 1973, Arena has been creating and marketing waterwear products for professional swimmers and swimming enthusiasts and is recognized as a brand of the highest quality in the world of swimwear and accessories.

With its headquarters in Tolentino, Italy, Arena is now present in 116 countries worldwide. The group operates with subsidiaries in Italy, France, Germany, Austria and the U.S. and a network of 33 qualified business partners in 100 countries, while Japan-based Descente Group owns and operates the brand in 11 countries in the Far East.

The genuine connection between Arena and the world of sports, and particularly swimming competitions, is enhanced by sponsorship activities at different levels, including government bodies (FINA and LEN), national federations, athletes and clubs.